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OVERVIEW
Tim Lockie and Tracy Kronzak take on the mythology of technology as it should work for impact organizations and the realities of why it doesn’t. In their first one-on-one conversation, they explore how the mythos of technology failure is supported by wide-scale marketing to under-resourced organizations, what changed both of their perspectives on their work, and why Now IT Matters as a business is now working the way it does. This is for leaders looking for new ways of engaging with the clients they serve, and an informed take on the journey making these changes as a business engenders (spoiler: it’s a complete rebuild). Tune in for a professional “Why IT Matters,” as part of a series we hope to offer that lets you take advantage of our understanding of the ways in which the technology world is changing.
YOUR HOSTS
Tim Lockie, Co-Founder, Why IT Matters
Tracy Kronzak, Co-Founder, Why IT Matters
FEATURED QUOTES
“How you configure humans is to have them practice what they need to do, accomplish it, and then say yes that worked, and if it didn’t, have them say here is what didn’t work and what do we do about that.” – Tim Lockie
“A large part of how impact organizations are sold technology is, come to us, stay with us because we are eternal, and become part of who we are…the promise of technology is eternal…is fundamentally false.” – Tracy Kronzak
EPISODE RESOURCES
- Brian Komar’s LinkedIn
- Katie Gibson’s LinkedIn
- Warren Miller Film Archive
- YouTube Video of The Big Couloir at Big Sky Resort
- YouTube Video of Big Couloir Skier Crash at Big Sky Resort
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